Dotun Ayodele-Bamisaiye, CPA — founder of Wealth by Design, host of Finance Friday, and a two-decade practitioner of the numbers most people never see.
For more than twenty years, I've worked where most money conversations never reach: inside the actual numbers. As a Chartered Professional Accountant, I've prepared, reviewed, and untangled the finances of hundreds of professionals, families, and business owners.
That vantage point teaches you something the personal finance industry rarely says out loud: income doesn't protect anyone. I've seen six-figure earners one missed invoice from panic, and modest earners with unshakeable stability. The difference was never the size of the paycheque. It was whether their money had architecture — structure, protection, and purpose.
I trained as an industrial engineer before I became an accountant, so I see everything as a system: inputs, flows, failure points, redundancy. Wealth by Design is what happened when I applied systems thinking to personal finance — the five-pillar architecture I now teach every week, live, on Finance Friday.
The mission is simple: financial literacy that goes beyond tips and hacks, and gives people an actual system — one that keeps life's disruptions from resetting their progress.
Discipline is unreliable by design. Structure isn't. Give every dollar a job and the system holds even when motivation doesn't.
Wealth is preserved by what you don't lose. A buffer isn't money set aside — it's the system that keeps life from resetting your progress.
Earning capacity is the foundation, but trading time for money caps out. Ownership and enterprise are how the ceiling breaks.
Don't buy investments — build a thesis. A written plan is what keeps you disciplined when markets get emotional.
Legacy, generosity, and stewardship aren't the epilogue of a financial plan. They're the point of one.
Principal — CPA practice providing accounting, advisory, and strategic financial services to SMEs. Calgary, Alberta.
Education, community, and advisory services for entrepreneurs across Alberta.
An independent body of research examining SME technology adoption and Canada's productivity gap — the macro view behind the personal finance work you'll find here.
Ten questions, two minutes — a scored snapshot of your financial system.